Sprintexx Advertising Technology: Where Data, Creativity & Precision Advertising Converge
Driven by Janus Koncepts Advertising, Sprintexx Ad-Tech transforms modern advertising. In this rapidly evolving digital world, advertising is no longer just about reach—it’s about relevance. Brands now demand sharper targeting, smarter insights, and faster execution. Here’s where Sprintexx makes the difference.
As the multi-dimensional ad-tech division of Janus Koncepts Advertising, Sprintexx combines powerful technology with proven marketing acumen to deliver advertising that is data-led, transparent, and effective.
At the helm is Mr. Jai Sognai, a veteran with 30 years of digital experience, whose leadership has transformed Janus Koncepts into a renowned player in marketing and communication for two decades. Sprintexx represents his next big leap—bringing brand strategy and cutting-edge ad-tech together under one unified ecosystem.
What Sets Sprintexx Ad-Tech Apart
Sprintexx is a full-fledged advertising partner, managing everything from branding to performance and loyalty. What sets us apart is our ability to integrate:
? Actionable Data Intelligence
? Real-time Optimization
? AI-powered Audience Targeting
? Brand-Centric Creative Development
? Omnichannel Media Activation
This integration allows brands not just to be seen, but to be remembered—and acted upon.
Omnichannel Ad Framework: Turning Awareness into Results
1. Comprehensive Brand Promotion
We use paid media and brand strategy to build awareness, trust, and resonance—ensuring enduring brand equity.
2. Precision Performance Marketing
Outcome-focused campaigns across:
? Google Ads
? Meta Ads
? Programmatic Platforms
? Contextual & Native Advertising
All optimised to maximise ROI and reduce cost per result.
3. AI/ML-Driven Ecosystem
Sprintexx is a data-first platform, leveraging deterministic user targeting through:
? Cohorts
? Intent Signals
? Behavioural Patterns
? Transaction Data
We activate these audiences across any third-party platform—targeting them at their highest engagement moments.
4. Influencer & Community Marketing
Impactful engagement through creators and communities on:
? YouTube
? Emerging platforms
We combine influence and visibility to drive engagement and measurable outcomes.
5. Connected TV (CTV) & OTT Advertising
Premium inventory access across:
? Netflix
? Disney+ Hotstar
? JioCinema
? Zee5
? YouTube
and more, ensuring branded storytelling reaches high-value households at scale.
6. Content-First Creative
Every strong brand is built on strong storytelling. We craft authentic, story-rich communication designed to drive engagement and brand resonance.
7. Adaptive Ad Optimization
With our proprietary Sprintexx DSP, we deliver:
? Real-time Personalization
? Adaptive Creatives
? High-Resolution Delivery
? Multi-Device Formatting
leading to improved engagement and stronger performance.
Distinct Advantages of Sprintexx Ad-Tech
? India’s Largest Deterministic Audience Dataset
Access through partnerships with RailYatri, PolicyBazaar, Mobikwik, Freecharge, Venmo, copyright, RuPay, CashKaro, Thomas Cook, Apollo, Travel Buddy, and more.
? Expansive Digital Reach
While walled-garden platforms wait for users, Sprintexx engages beyond platform boundaries across the open internet—maximising coverage and visibility.
? TV and Device Inventory Access
Direct visibility on:
? LG Smart TV
? Infinix TV
? Panasonic
? OnePlus
? Realme
? Cross-Media Audience Activation
We apply intelligence across internal, external, or third-party media—offering limitless adaptability.
? Proprietary DSP + Programmatic Intelligence
One platform that unifies:
? Inventory Access
? Real-time Optimization
? Fraud Control
? Deep Analytics
? Transparent Reporting
? Machine-Learning Audience Modelling
Hyper-accurate cohorts based on:
? Demographics
? Interests
? Online Behaviour
? Transaction Patterns
? Advertiser-Controlled Framework
We support all third-party trackers—ensuring zero black-box operations and complete advertiser control.
Why Businesses Partner with Sprintexx
Sprintexx sits at the intersection of:
? Agency Experience
? Ad-Tech Excellence
? Data-Driven Insight
? Creative Innovation
Brands and agencies choose us for:
? Faster Campaign Execution
? Higher ROI
? Full-Funnel Transparency
? Large-Scale Reach
? Long-Lasting Brand Value
And above all, our commitment to trust, delivery, and measurable outcomes.
Visionary Leadership at Sprintexx
Mr. Jai Sognai, with decades of experience in digital and marketing, has shaped Sprintexx into a platform that is:
? Future-Oriented
? Transparent
? Scalable
? Performance-Driven
? Built on Deep Brand and Consumer Understanding
His vision ensures Sprintexx leads the transformation in the rapidly evolving digital ecosystem.
The Next Generation of Ad-Tech
Sprintexx Ad-Tech is made for brands that demand:
? Smarter Targeting
? Faster Optimization
? Transparent Reporting
? Audience Intelligence
? Cross-Platform Consistency
? Creative Excellence
? Higher ROI
As technology and consumer journeys evolve, Sprintexx continues to lead with smart, data-based advertising.
Final Thoughts: Advertising Reimagined
Whether your goal is achieving awareness, performance, and growth—Sprintexx Ad-Tech is your sprintexx ally in intelligent, tech-powered marketing.
Sprintexx Ad-Tech — In collaboration with Janus Koncepts.
Where Data Drives Insight.
Where Creativity Drives Action.
Where Tech Empowers Success.